senselssness

Acxiom, the Quiet Giant of Consumer Database Marketing | NYTimes.com

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Acxiom, the Quiet Giant of Consumer Database Marketing | NYTimes.com.

This is extremely upsetting.

You should be as outraged as I am.

“Few consumers have ever heard of Acxiom. But analysts say it has amassed the world’s largest commercial database on consumers — and that it wants to know much, much more. Its servers process more than 50 trillion data “transactions” a year. Company executives have said its database contains information about 500 million active consumers worldwide, with about 1,500 data points per person. That includes a majority of adults in the United States.”

[…]

“Privacy advocates say they are more troubled by data brokers’ ranking systems, which classify some people as high-value prospects, to be offered marketing deals and discounts regularly, while dismissing others as low-value — known in industry slang as “waste.” Exclusion from a vacation offer may not matter much, says Pam Dixon, the executive director of the World Privacy Forum, a nonprofit group in San Diego, but if marketing algorithms judge certain people as not worthy of receiving promotions for higher education or health services, they could have a serious impact. “Over time, that can really turn into a mountain of pathways not offered, not seen and not known about,” Ms. Dixon says.”

Your life is not about you. | Archdiocese of Washington

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Your life is not about you. | Archdiocese of Washington.

Reminder Reminder Reminder Reminder…

“One of the harder truths of life is that our life is not about us. Neither are we the most important thing or person in the world. Rather we exist in and for the glory of God and our ultimate glory in to be caught up in and be part of God’s glory and his Kingdom. Further, we also exist, not only for our own sake but also for the sake of others.”
[…]
“Your life is not about you. We are each part of a bigger picture, a picture that God sees far better than we. “

…. needed to read this one today.

[Why the] Catholic bishops strike back | Washington Times

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Catholic bishops strike back | Washington Times.

“Why go to battle with the Catholic Church? The answer may lie beyond the current fray. So much of what the Catholic Church stands for is antithetical to so many positions of Mr. Obama and his core supporters (think abortion, embryo-destructive research, same-sex marriage). Perhaps, at bottom, this is no more than a power play. Take the Catholic Church down a notch now and make future battles easier later.”

Love this op-ed piece speculating the real reason for the HHS mandate.

Hate the fact that she’s probably right.